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New facility will accelerate customers’ speed to market.
July 1, 2011
By: Sean Moloughney
Editor, Nutraceuticals World
Designed to foster inspiration and creativity, DSM has unveiled a new state-of-the-art Nutrition Innovation Center in Parsippany, NJ, which allows for broad access across specialties, housing an array of capabilities under one roof. Decades of experience in nutritional and specialty ingredient solutions are available on demand, helping manufacturers of food, beverage, dietary supplement and personal care products find a competitive advantage faster than ever before. “Our goal is to help customers get to market faster with appealing solutions that work,” said Jean-Claude Tritsch, director, Global Technical Marketing, Human Nutrition & Health, DSM Nutritional Products. The new center allows DSM to tailor those solutions for customers, converting the latest scientific and clinical findings into dietary supplement and functional food concepts that contain effective nutritional ingredients. From ROPUFA omega 3-fortified ice cream, to chocolate infused with resvida resveratrol and Teavigo green tea, to a strawberry milk with Fabuless appetite controller, DSM’s capabilities are clearly on display in the new innovation center, which houses a cutting-edge laboratory and fully equipped pilot plant. In addition, sensory analysis facilities enable DSM to optimize production processes, improve product quality, test new ingredients and analyze and evaluate a wide range of products. Highly experienced specialists will work in close collaboration with DSM’s customers to offer applications expertise, product development assistance and scale-up bench top formulation. This will facilitate the creation of breakthrough application concepts and prototypes, bringing consumer-relevant nutritional solutions to market quickly. “Our new nutrition center is truly a ‘one-stop-shop’ for innovation,” said Rick Greubel, president, Human Nutrition & Health, DSM Nutritional Products. “It will enable customers to stay ahead in a highly competitive, constantly changing health and nutrition marketplace—whatever their target application.” The center is the latest addition to DSM’s global community of six networked application laboratories. Housing more than 100 application specialists and technical marketing experts, these facilities provide customers with convenient, personalized support wherever they are in the world. “The scope of this site really is unrivalled anywhere in the world,” said Hans-Christian Ambjerg, president, DSM Food Specialties. “From this one location, DSM’s vast scientific knowledge will help manufacturers achieve faster product development, enhanced operational and cost efficiencies and, ultimately, increased profits.”
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